'Mad Men' Returns in One Week

Only one week left until the new season of Mad Men. AMC's ad campaign reveals almost nothing about the new season (see it here; it's rather awesome) -- but in an interview with the New York Times, show creator Matthew Weiner gave us some clues:

In the new season we see this ultimate self-made man of midcentury America — outwardly confident but hollow at the core — smacked, like the culture he embodies, by the earthquake of the ’60s. “I started off writing the show as a scathing analysis of what happened to the United States,” Mr. Weiner said. “But the more I got into Don, the more I realized this is an amazing place. Something really did change in those years” — the late ’50s and early ’60s. “What would it be like to go to that place?”

He continued: “I’m interested in how people respond to change. Are they excited by the change, or are they terrified that they’ll lose everything that they know? Do people recognize that change is going on? That’s what the show’s about.”

Here's More on Season Three: